What is SuperMart and what is it’s goal in the Albanian market?

SuperMart.al is a marketplace that aims to sell all types of products, having a range of over 14 categories and 70,000 products, to fulfill every wish and demand of buyers in Albania. SuperMart’s mission is to be as close as possible to every customer, becoming a bridge between product, business and modern technology, to make every purchase as easy as possible.

When did officially the ideas and wishes for Supermart.al came true, what are the challenges you’ve faced and things that went better than they expected?

The main challenge that SuperMart.al has faced has been the fact that e-commerce is a relatively immature market in Albania, since the technology has not yet been fully embraced by all businesses and customers. That being said, Albania has a very large purchasing power, which can have a strong impact on the increase and growth of the e-commerce market.

What is the development of SuperMart from day 1 to today? Have you introduced any novelty in the local market that existed in other markets?

SuperMart has maintained the same structure since the beginning, with a staff of 4 people, trying to maintain the vision for a more efficient work process. The innovation that SuperMart.al has brought to the Albanian market is the acquisition of the exclusivity of a best-selling brand in Europe, IvyBears, which are vitamins that offer excellent results while maintaining a satisfactory value/price ratio.

How does it feel to be part of the e-comm world? How much do these few things affect you: the development of technologies and the dynamics of trends?

The e-commerce world is very dynamic, and the technology that surrounds us is constantly changing, which makes this field very difficult, but also attractive at the same time, since the challenges we face on a daily basis are more and more unpredictable.